WTF? Labelling 16 results

The GM fish we’d like to reject

The first GM animal designed for humans has been approved in the US. GM Atlantic salmon is designed to have growth spurts like no other and it doesn't have to be labelled. That doesn't mean we can't avoid it.

Heading into the COSMOS

The COSMOS logo is popping up everywhere in bathrooms. Created just for the organic and natural beauty industry, you'd better get used to it.
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When chemical guides don’t apply

The chemicals in natural beauty products might have the same names as those in guides such as The Chemical Maze, but don't jump to conclusions - the name might be the only thing they have in common.

Is organic farming contributing to land clearing?

18 million hectares of forest was destroyed in 2014. Some of it has been replaced with organic farming, complete with certification. How can this be and how can you avoid buying products that come at the expense of land clearing?

Difference between organic and Fairtrade

We often see organic and Fairtrade logos side by side. Each espouse to check for environmental and social cred - so how are they different and what do they have in common?
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Can the real bunny come forward

There are many bunnies out there masquerading as cruelty free logos. So you might be surprised to learn there are only three real ones to look for.

Your guide to organic logos

Confused by all the different organic logos? Don't know which ones you can trust and what you should look for? Here's a quick guide.

Difference between natural and organic

Marketers are happy for you to be greenwashed, but it's easy to understand the difference between natural and organic when you know what to look for.

What is organic food?

You might be surprised to learn what is organic food and what isn't. One thing's for sure - it’s much more than food grown without synthetic chemicals.